Auto Trader
Buy and sell new and used cars
From January 2001 to November 2012 I headed up an in-house design team with a focus on supporting the website, all marketing materials and all internal communication designs.
Together we built, as an early adopter, one of the UK’s first websites within the motoring industry. I forged creative ways to further engage the user, build trust through well thought out marketing campaigns and help the nation to buy and sell cars through a trusted and secure platform.